Friday, February 13, 2009

Featured Photo Tech - PICNIK

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Many people spout the term Photoshop as the term used to fix, correct or manipulate a digital image. Although Photoshop, created by Adobe, is the industry's leading image manipulation software, it is also one of the most complex and highly difficult software available, not to mention expensive.
Often people desire to make simple corrections like brighten a photo or special effects such as sepia and believe photoshop is the only solution. This is the same as trying to go after a fly with a bazooka; a little overkill!

This is where PICNIK steps in. Picnik is an online website that lets you "play" with a photo to your heart's content. Best of all, it's free! Though there is an option to register for a paying account for premium functions (ie. curves and levels adjustments) , there are many free options to choose from.

Besides the basics for exposure and contrast (which also surprisingly includes functions for highlights and shadows with a tonal histogram), there are several high-end features from infrared to HDR. The B&W mode even has coloured filters for a true film-like effect.

Samples using PICNIK


B&W with filtering -------- "1960's" with Cross-Processing

You can get your photos from your own computer or online sites such as Facebook or Picasa. After you finish, you can save the image to several formats including .jpg or even .tif. All of this is done in a warm and user-friendly interface with no knowledge of layers or masks needed!

From the casual point-and-shoot to the pros-on-the-go, PICNIK is an easy and powerful way to get the most out of your pictures without having to bleed your wallet dry!



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